Marc Jacobs and Robert Duffy founded Marc Jacobs Intl in 1984, based on two basic concepts: a passion of fashion and a commitment to quality. The brand became a driving force in the industry, striking the perfect mix between history and innovation while displaying Jacobs' enthusiastic originality.
Marc Jacobs and Robert Duffy founded Marc Jacobs Intl in 1984, based on two basic concepts: a passion of fashion and a commitment to quality. The brand became a driving force in the industry, striking the perfect mix between history and innovation while displaying Jacobs' enthusiastic originality.
While at Marc Jacobs, Daniel Plenge led his team to launch the brand’s e-commerce and social platforms from the ground up as well as compose and execute the brand’s email marketing strategy.
More recently, the brand challenged Plural to produce video and photo content to support key product promotions.
Strategy
Reporting
Content Planning
Content Production
Campaign Creative
Community Management
Runway Show Live Streaming
Grew Followers Across
8 social Channels
Maintained social
Engagement Rate