Coterie is a direct to consumer diaper brand, changing the way diapers are made. Focused on design and quality of production, Coterie is reducing the environmental impact of diapers and moving toward earth-friendlier disposable diapering without compromising on superior performance and the safest materials.
Coterie is a direct to consumer diaper brand, changing the way diapers are made. Focused on design and quality of production, Coterie is reducing the environmental impact of diapers and moving toward earth-friendlier disposable diapering without compromising on superior performance and the safest materials.
Plural supported Coterie through their initial go-to-market launch plan through social strategy, content, and video editing.
For the launch of the brand, we worked with their team to build and launch social profiles in tandem with their D2C e-commerce website.
Strategy
Reporting
Content Planning
Campaign Creative
Content Production
Community Management
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Within The First Month Of Launching,
Coterie's Instagram Achieved An
Average Of Engagement Rate
Over 100,000 Organic Impressions.
Their Follower Base Also Increased By
Our Team Also Supported The Launch
Of Their Facebook Page, During The Month
Of Their Launch Gaining Over Impressions
