AERIN Beauty is a refined luxury lifestyle brand reflecting the effortless style of its founder, Aerin Lauder. A curated collection of fragrances and beauty products inspired by her enduring love of flowers and artisanal discoveries from around the world, the brand is a celebration of craftsmanship, femininity, and living elegantly.
AERIN Beauty is a refined luxury lifestyle brand reflecting the effortless style of its founder, Aerin Lauder. A curated collection of fragrances and beauty products inspired by her enduring love of flowers and artisanal discoveries from around the world, the brand is a celebration of craftsmanship, femininity, and living elegantly.
AERIN Beauty challenged Plural to strengthen their marketing strategy by launching and managing their Instagram channel. Beginning with strategy, we created content while managing the channel and community to build brand affinity and awareness.
Strategy
Reporting
Content Planning
Campaign Creative
Content production
Community Management
Total Engagements
Throughout Partnership
Grow Social Audience Over
Maintained a High Average
Engagement Rate per Impression