Johnnie Walker stands as an enduring symbol of exceptional Scotch whisky craftsmanship, offering a diverse range of superior blends that embody both tradition and innovation. With a legacy dating back to 1820, Johnnie Walker continues to captivate enthusiasts worldwide with its rich flavors and unwavering commitment to quality.
Johnnie Walker stands as an enduring symbol of exceptional Scotch whisky craftsmanship, offering a diverse range of superior blends that embody both tradition and innovation. With a legacy dating back to 1820, Johnnie Walker continues to captivate enthusiasts worldwide with its rich flavors and unwavering commitment to quality.
Diageo, a multinational beverage company, whose brand portfolio includes Don Julio and Johnnie Walker, challenged Plural to create content that conveys the spirit and esthetic of their elevated lifestyle activations.
So far, we have collaborated with the Diageo team to produce content at events in Miami and Los Angeles. We also produced a scripted PSA campaign with celebrity talent to support the launch of Don Julio Rosado.
Creative
Content Strategy
Content Production